Example Personas
Examples of Personas from multiple data domains
The pattern of learning by example is a great way to transfer knowledge and reinforce understanding.
This article presents a collection of example Personas, curated over a decade of iterating and refining the Information Product Canvas pattern template.
To protect confidentiality, the examples have been adapted and anonymised to preserve each organisation’s competitive advantage, while retaining the core essence of their original context.
SaaS ScaleUp Revenue Metrics
Chief Revenue Officer (CRO)
Willibald Core Earning Values
Senior Chef
Junior Chef (Son)
Prokurist (Head of Finance)
Sales Team
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